Since about one year the biggest German drugstore chain is selling its products on Tmall. The experiences are encouraging. Chinese customers love promotions, says Christoph Werner, Marketing & Procurement Manager at dm-drogerie markt, and explains why dm will now expand the cooperation. dm drogerie-markt has...mehr lesen
Interview with Konstantin Urban, CEO of Windeln.de / China with its large population has long become a very attractive market for foreign retailers – although it has of course specific requirements. How the German retailer for baby-products windeln.de...mehr lesen
Since about one year the biggest German drugstore chain is selling its products on Tmall. The experiences are encouraging. Chinese customers love promotions, says Christoph Werner, Marketing & Procurement Manager at dm-drogerie markt, and explains why dm will now expand the cooperation. dm drogerie-markt has...mehr lesen
Interview with Konstantin Urban, CEO of Windeln.de / China with its large population has long become a very attractive market for foreign retailers – although it has of course specific requirements. How the German retailer for baby-products windeln.de...mehr lesen
EHI Retail Institute